News & Events

With 2010 nearing, minonline has published a piece on predictions for mobile in 2010 based on feedback from industry insiders including Jumptap’s CMO Paran Johar.  The piece addressed the state of traditional advertising, mobile privacy, the role of key desktop players and the future of paid/ad-supported content.  Johar weighed in on mobile privacy, predicting that the FCC will take a stand on mobile data collection in 2010 and added that some key players may look to acquire their own mobile ad network.

You can read the full article: Media Industry Predictions 2010: The Digital Cut

Tags: mobile 2010, Mobile Ad Network, mobile advertising, Mobile Marketing, Paran Johar

This entry was posted on Friday, 18 December 2009 at 3:57 pm and is filed under Home Page News, Industry News, mobile advertising. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.