News & Events

ad:tech New York 2009 takes place on November 4th and 5th, and Jumptap CMO Paran Johar will be one of a small group of featured excecutives.  At the conference brands, agencies and others will have the chance to exchange cutting edge information about the mobile advertising industry.

Johar was quoted in a piece at Mobile Marketer as follows:

“We will be watching for the record number of attendees for the
Mobile Mix track as a validation to the traction and maturation mobile
advertising has seen this year.  Mobile has moved into the mainstream
and is no longer viewed as a nice to try but a must have key media
component for both brand and performance marketers.  We
are especially excited to return to the main stage to present the
results of our Mobile Immersion Giveaway which will feature a close-up
look at the real-world trials and tribulations of what it took to get
the mobile side of Hardee’s comprehensive integrated campaign up and
running.”

[Full Article: Mobile marketers looking forward to ad:tech New York]