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Mar
9

Jumptap Launches Self-Service Application For...


By jginches   Permalink Trackback

JUMPTAP LAUNCHES SELF-SERVICE APPLICATION
FOR MOBILE APPLICATION DEVELOPERS AND PUBLISHERS WHO WANT TO TURN TRAFFIC INTO DOLLARS

Quick and Easy Integration into the Jumptap Mobile Ad Network Opens the Door to Hundreds of Leading Advertisers

GAME DEVELOPERS CONFERENCE, SAN FRANCISCO, CA — March 9, 2010 — Jumptap, the leading mobile advertising solutions provider, today announced a new self-service application for publishers of mobile websites and mobile applications, including iPhone and Android. Publishers can quickly and easily integrate their properties into the Jumptap mobile ad network and gain access to hundreds of leading advertisers looking to reach consumers on mobile sites and in smart phone applications.

Feel the Love
Jumptap is showing its love for new members in the network with a special time limited offer. As one of the first 100 app developers or sites to join our mobile ad network, you will get to keep 100 percent of the ad revenue for the first 100 days. Additional information can be found at www.jumptap.com/feel-the-love or visit us at the Moscone South Hall, Esplanade, exhibit TT29.

Read full release here: http://www.jumptap.com/press-release/2010/1/70

Dec
1

Media and Start-Up Veteran Kevin Fortuna of A...


By jginches   Permalink Trackback

CAMBRIDGE, MA –December 1, 2009 – Jumptap, the leading provider of targeting and mobile advertising solutions, today announced that Kevin Fortuna has joined the Board of Directors. Fortuna is a media and start-up veteran with deal-making and C-level management experience at both Fortune 500 and smaller companies. As a partner at AKF Partners, Fortuna focuses on helping hyper-growth companies scale and succeed. Read the rest of this entry »

Nov
6

Martin Sorrell, CEO of WPP: Success is a func...


By jginches   Permalink Trackback

This week Jumptap was at ad:tech New York, at the Javits Convention Center.  The following is a clip from the keynote by Martin Sorrell, CEO of WPP:

Nov
3

OMMA Mobile LA Follow up


By jginches   Permalink Trackback

omma-mobileMediaPost’s long-running OMMA Mobile series took place in Los Angeles on October 29th, 2009.  Jumptap CMO Paran Johar joined two different panels:

  1. GroupM Search Presents 10 Mobile Challenges and Opportunities Marketers Face Today
  2. Oh, No. Not Again! Will Mobile Ad Networks Make or Break Mobile Content?

From the coverage coming out of the show, we’d certainly say they were lively.  Below is a list of some of that coverage:

Nov
2

ad:tech New York preview


By jginches   Permalink Trackback

ad:tech New York 2009 takes place on November 4th and 5th, and Jumptap CMO Paran Johar will be one of a small group of featured excecutives.  At the conference brands, agencies and others will have the chance to exchange cutting edge information about the mobile advertising industry.

Johar was quoted in a piece at Mobile Marketer as follows:

“We will be watching for the record number of attendees for the
Mobile Mix track as a validation to the traction and maturation mobile
advertising has seen this year.  Mobile has moved into the mainstream
and is no longer viewed as a nice to try but a must have key media
component for both brand and performance marketers.  We
are especially excited to return to the main stage to present the
results of our Mobile Immersion Giveaway which will feature a close-up
look at the real-world trials and tribulations of what it took to get
the mobile side of Hardee’s comprehensive integrated campaign up and
running.”

[Full Article: Mobile marketers looking forward to ad:tech New York]

Aug
27

Mobile Ad Summit Debuts During Advertising We...


By jginches   Permalink Trackback

Mobile Ad Summit

MOBILE AD SUMMIT DEBUTS DURING ADVERTISING WEEK 2009


New York, NY, August 26, 2009 – The first ever Mobile Ad Summit will take place during Advertising Week, North America’s premier gathering of leading edge communications decision-makers on September 22, 2009 from 9:00 a.m. to 4:00 p.m. at the Times Center Hall in New York City.

The day-long program, sponsored by Jumptap, Admob and Quattro Wireless, will explore the very latest in “All-things-mobile.” Participants will hear from leading industry experts in mobile advertising, content and technology. Attendees can look forward to a jam-packed agenda focused on monetization and growing business through mobile including dedicated sessions on Targeting: Separating the Myth from Reality; Show me the Money!; and the Cool New S*#t.

Read Rest of Release Here

Jul
23

IAB Releases Useful Mobile Buyer’s Guide


By jginches   Permalink Trackback

On July 13th, the IAB released its first Mobile Buyer’s Guide. Developed by the IAB Mobile Advertising Committee, the Mobile Buyer’s Guide provides an overview of the marketplace, definitions, and practical examples to gain a greater understanding of mobile as an advertising platform.

Read the full article here, or you can click here to download the guide directly.

Apr
23

Webby Awards


By jginches   Permalink Trackback

Congratulations Hyundai Genesis Lifestyle Mobile

honoree_black_high1

Apr
23

MassNetComm Awards - April 14, 2009


By jginches   Permalink Trackback

MassNetComms Awards

Largest Private Financing
JumpTap

Mobile Product of the Year
tapLink

Lacey Brandt, SFO and Adam Soroca Chief Product Officer

Lacey Brandt, CFO and Adam Soroca Chief Product Officer

mass-netcomms-2

Additional photos: http://www.flickr.com/photos/massnetcomms/sets/72157617139323512/detail/

Mar
30

Xconomy Mobile Innovation Forum Expands Agend...


By jginches   Permalink Trackback

Mobile Innovators Bitstream, JumpTap, Pongr, uLocate, and VMware to Present Short Sessions, Joining Ensemble Cast of New England’s Mobile Visionaries.

Cambridge, MA (PRWEB) March 30, 2009 — Xconomy, the authoritative online voice on the exponential economy, is pleased to announce the addition of several “Mobile Burst” sessions featuring pioneering local mobile companies to the agenda for its upcoming forum, “The Future of Mobile Innovation in New England.” The event will take place on April 7, 2009 at Microsoft’s New England Research and Development Center located at One Memorial Drive in Cambridge, Massachusetts.

The Mobile Bursts will be comprised of brief live demonstrations of mobile applications and services from dynamic Boston-area businesses. Confirmed Mobile Burst presenters include:

* Bitstream (demonstrating its new Bolt mobile browser)
* JumpTap (demonstrating the inner workings of its mobile advertising network)
* Pongr (demonstrating its cross-platform shopping price comparison engine)
* uLocate (demonstrating the newest widgets for its “Where” location-based-services platform)
* VMware (demonstrating its new mobile virtualization platform, MVP)

See rest of release:

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