IAB Mobile Marketplace Video
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On July 19th, the IAB’s Marla Aaron sat down with Paran Johar, CMO Jumptap to discuss Jumptap, the power of mobile, and the mobile internet. Check out the video below.
Check out the event website: IAM Mobile Marketplace 2010
Topics: Mobile Marketing, mobile advertising
Tags: mobile interenet, Mobile Marketing, Paran Johar, resources
The Mobile Upfront Keynote: On March 16th, VCU Brandcenter Director, Rick Boyko, joined in a one-on-one with R/GA Chairman / CEO / Global Chief Creative Officer, Bob Greenberg, on the current and future state of all things mobile. We caught up with Bob at the Jumptap retreat to hear his personal thoughts on the evolution of mobile.
If you would like to view the webinar hosted by Jumptap and Bango on October 13th, 2009 please click here:
Mobile Advertising: Effectively target & measure your campaigns
On July 15th Jumptap and Mobile Marketer hosted a webinar on the value of mobile pay-per-click.
An archive of that webinar is now online:
Pontiac mobile campaign sees 32 percent engagement: Jumptap/Mobile Marketer webinar
Our 3rd video has helpful information on how to evaluate the results of your mobile advertising campaign. Take a look and let us know your thoughts!
Topics: Blog, Home Page News, Uncategorized
Tags: mobile advertising, mobile marketplace, mobile Minutes, resources, tapMatch
Check out our video series on our new Mobiles Minutes channel. Let us know your thoughts and what you’d like to see on future videos.
The Mobile Landscape
tapMatch Demo
Topics: Home Page News, News
Tags: mobile advertising, mobile Minutes, Mobile performance marketplace, Mobile PPC, resources, tapMatch