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Jumptap and Sellbranch Partner to Meet Accelerating Demand for Industry Leading Mobile Advertising Solutions
24.11.09
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Julie Ginches |
Fredrik Sellgren |
JUMPTAP AND SELLBRANCH PARTNER TO MEET ACCELERATING DEMAND FOR INDUSTRY LEADING MOBILE ADVERTISING SOLUTIONS
STOCKHOLM, SWEDEN – November 24, 2009 –Jumptap, the leading provider of targeting and mobile advertising solutions, today announced a partnership with Sellbranch, the leader in revenue optimization for publishers and high trafficked online destination sites, as their exclusive partner to further drive the expansion of Jumptap’s leading mobile advertising solutions in the Nordic regions.
SellBranch will assume Jumptap’s existing operations and staff.
SellBranch will provide complete end-to-end services for Jumptap’s premium and performance mobile advertising solutions, servicing both advertisers seeking higher ROI from their campaigns and publishers looking to optimize revenue from their mobile properties. Jumptap also provides targeting and advertising solutions for operators and has key partnerships across the globe including AT&T, Alltel, Sprint, TeliaSonera and 3-group.
“Jumptap has established an unrivalled reputation for superior targeted mobile ad solutions,” said Fredrik Sellgren, founder of Sellbranch and former CEO of Tradedoubler (Sweden.) “Combined with Sellbranch’s strong track record in international sales, the partnership delivers a media powerhouse well equipped to service the region’s rapidly growing demand.”
“This partnership exemplifies our confidence and commitment to the Nordic market,” commented Dan Olschwang, President and CEO of Jumptap. “We have seen unprecedented growth in the US and we are doubling down on the SellBranch team with firm conviction that their strong relationships, sales expertise and established presence in the local market will drive Jumptap’s mobile advertising solutions to the next level of success.”
About Jumptap
Jumptap is the global leader in mobile advertising solutions, providing superior performance and premium advertising solutions that run across the highest quality premium mobile ad network. Jumptap leverages its search technology and 16 operator relationships to deliver the most advanced targeting intelligence for advertisers seeking the highest return on investment from their campaigns while helping publishers and application developers maximize advertising revenue from their mobile properties. We enable carriers to maintain a profitable position in the advertising ecosystem by securely leveraging their data assets to build targeted user profiles. For more information, visit www.jumptap.com .
About SellBranch
SellBranch is owned by the founders Fredrik Sellgren and Ola Ahlvarsson and by Keynote media group (listed at Nasdaq Firstnorth). Sellbranch today optimizes online revenues and represent large international sites, such as Wikia and Miniclip in various European markets. SellBranch has representation in most European markets which in combination with the Sellbranch optimization engine creates a unique fast track to European sales . For more information visit www.sellbranch.com .
